In other words, why do your customers do business with your company over your competition….

Hint: Go Look In The Mirror

You may have other USPs but doing business with YOU should be a huge USP for your business.

YOU by extension means everyone on your team.

Make raving fans of your company by personally connecting.

So, create connection with your customers and prospects. Communicate consistently with both using email, phone and text messaging. Make it your job to KNOW your customers.

If you’re a local service business and don’t embrace this idea, your competition will kick your butt.

Let’s DMN8!