by Gary Geiman | Nov 3, 2026 | Ai
AI engines mention your business when three things are true: your website answers the question directly, other credible sites mention you by name, and your business information is consistent everywhere. ChatGPT, Gemini, Perplexity, and Google AI Mode all pull from the...
by Gary Geiman | Nov 3, 2026 | Marketing
A marketing agency runs campaigns. A fractional CMO runs marketing and owns the revenue number. If you already have someone internally directing strategy and you need execution, hire an agency. If the person directing strategy is you, and you are also running the...
by Gary Geiman | Nov 3, 2026 | Law Firm
Law firms with multiple offices usually rank well in one market and poorly in the others, because the campaign gets built once and copied. Each office is a separate local market and needs its own Google Business Profile, its own location signals, its own reviews, and...
by Gary Geiman | Nov 3, 2026 | Marketing
A fractional CMO costs between $5,000 and $15,000 per month in most US markets, with a typical engagement running 12 months. DMN8 Partners charges $7,500 per month. That buys a senior marketing executive plus the team that executes, which is the part most buyers do...
by Gary Geiman | Oct 19, 2026 | Home Service
Most growing home service companies eventually hit the same wall. Marketing starts fairly simple. You run some Google Ads, work on your Google Maps rankings, build a website, ask customers for reviews and maybe post some content on social media. Then the company...
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